Performing Arts Centre (PACs) is a key element of a city's arts infrastructure, anchoring cultural districts, providing homes to artists and arts companies, and supporting arts economic development. As important as they are to the communities, it can be easy to take these complex, multimillion-dollar venues for granted. Managing a performing arts centre, however, is anything but easy. This module will journey from Hong Kong to international PACs to explain what it takes to become a winning arts enterprise, serving the audiences and community with great arts while balancing the proverbial books.