My Advertising Journey from Employee to Entrepreneur (CCL24250397)
| Activity Session(s) |
2025-02-10 15:30 - 2025-02-10 16:30 Venue: AAB301-302 |
|---|---|
| Language: |
English |
| Corresponding GA(s): | Knowledge |
| Speaker: |
Ms. Florence Kong - Founder and Managing Director / We Glow Hong Kong |
| Organiser: | COMM |
| CCL Component: | Innovation & Entrepreneurship |
| Enquiry: |
34112331 vincentlin@hkbu.edu.hk |
| Registration Period: | 2024-12-18 12:00 - 2025-02-10 12:00 |
Activity Description:
With over 20 years of agency experience, Florence Kong bravely founded We Glow, revolutionizing the industry in three years. Starting at Saatchi & Saatchi, she later worked at TBWA and McCann Worldgroup. Her agency thrives on a structured team, digital focus, diversity, and talent development programs, setting her apart.
In this seminar, you will learn the essential qualities needed to advance in the corporate ladder and the transition to starting her own advertising agency
In this seminar, you will learn the essential qualities needed to advance in the corporate ladder and the transition to starting her own advertising agency
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